World Cup Debrief: Turning Global Demand into Local Opportunity

As global attention turns to this summer’s international soccer tournament, travel demand is already shifting. Join HSMAI South Florida for a panel discussion exploring how booking behavior, demand patterns, and match-driven travel are impacting hotels and destinations.

Hear from industry experts as they share practical strategies to convert interest into bookings, plan for peak and shoulder periods, and maximize performance during this global moment and beyond.